NEWS

Arccos Golf Releases Largest-Ever Annual Driving Distance Report

Arccos Golf, the world’s largest on-course tracking system and leader in connected AI golf products, today released the 2026 edition of its Annual Driving Distance Report. Now in its eighth year, the report is the most comprehensive to date, drawing on more than 5 million rounds and nearly 10 million driver tee shots from 2025 to deliver an eight-year trend analysis of amateur driving distance and accuracy across age, gender, and handicap.

Among the report’s key findings: a recovery or penalty situation on 45% of all driver tee shots for the highest-handicap players, compared to just 12% for low-handicap golfers.

Penfold Golf Returns to U.S. Stage Ahead of PGA Championship

Penfold Golf, a heritage brand rooted in the traditions of the game, is re-establishing its presence in the United States with the return of its U.S. headquarters to Philadelphia after a 40-year hiatus. Trusted by serious golfers, respected across generations, and known for its legacy of craftsmanship and performance, the brand is entering a new chapter focused on modern golfers while staying true to its origins. Penfold’s current product line includes a line of premium accessories designed for today’s golfer: elevated shoe bags, versatile backpacks, and minimalist Sunday golf bags, reflecting a balance of functionality and classic design tailored to today’s golfer.

 

BUSINESS

APGA and Callaway Golf strike strategic partnership to develop professional and youth golfers through APGA Tour and APGA Foundation

Driven by a shared vision to promote inclusivity in golf, the Advocates Professional Golf Association (APGA) and Callaway Golf have announced a new partnership that will support APGA Tour players and junior golfers introduced to the game through the APGA Foundation. Callaway Golf will supply the APGA with resources and equipment, such as golf clubs and golf balls, that the APGA Tour and APGA Foundation will integrate into its professional player development and youth programming initiatives.

College Golf Experience Launches Committed Golf

College Golf Experience (CGX), the leading college golf camp company exclusively endorsed by the Golf Coaches Association of America (GCAA), announces the launch of Committed Golf, a groundbreaking digital platform delivering exclusive college golf coach content created for competitive junior golfers and their families, high school coaches, PGA and LPGA Professionals, and College Coaches. Built to serve as the indispensable starting point for any young player interested in competing at the next level, Committed Golf provides unprecedented insight into the college golf landscape, the recruiting process, competitive junior golf, and game improvement—straight from college coaches themselves.

A Competitive Spirit Travels in Pro Baseball… and Golf

TRUE linkswear’s new United By Golf features Ian Kinsler, from World Series champion to +.4 index, Kinsler never lost his competitive edge — he just found a new stage for it. Since retiring from Major League Baseball, he’s approached golf the same way he approached the batting cage: repetition, discipline, and the relentless pursuit of getting better. Kinsler opens up about desert rounds in Arizona, walking Augusta National, money games at the club, and why golf demands something even baseball never could — complete accountability. Different sport. Same fire. Same walk.

BUNCHIES Supports The Busyhead Project during Mental Health Awareness Month

BUNCHIES, the new golf snack from Hally Leadbetter, today announces a new partnership with The Busyhead Project, a nonprofit mental health organization founded by 2x GRAMMY®-nominated, multi-platinum superstar Noah Kahan that aims to end the stigma around mental health. In honor of Mental Health Awareness Month, BUNCHIES will donate 10 percent of all online sales at EatBUNCHIES.com from the month of May to support the organization’s mission of expanding access to mental health resources.

Five Iron Golf Opens in Valencia, Marking First Location in Continental Europe

Five Iron Golf, a global leader in golf and entertainment, has officially opened in Valencia, marking its first location in continental Europe and Spain. Since opening to the public on May 4, Five Iron Golf Valencia has introduced a golf, sports bar, and entertainment destination designed for players of all levels, bringing together technology, hospitality, and a high-energy social experience. Located at Calle Antiga Senda de Senent, the approximately 10,700-square-foot venue is designed as a place to play, connect, and spend time. 

Rising Golf Influencer Michael Mitnick Espouses Virtues of AM GOLF to His Massive Following

Rising golf influencer Michael Mitnick has signed on to promote AM GOLF, the company behind the globally popular AM GOLF app for golfers and intuitive golf management software for golf courses, country clubs, resorts, tournaments and other golf business operators. A +1 handicap golfer with more than 800,000 followers across social platforms at only 24 years old, Mitnick has already produced viral AM GOLF videos highlighting the company’s technological and practical advantages.


Golf It Forward Presents – The Ancestry Project: The History of Women in Golf

Golf It Forward announces the launch of a new video series, The Ancestry Project: The History of Women in Golf, initiated by the Golf It Forward Board in 2025. This initiative aims to capture and preserve the stories of the pioneers of the Ladies Professional Golf Association (LPGA) and the women who continue their legacy. The project was inspired by conversations between LPGA Professional Jamie Zimron and Shirley Spork, one of the LPGA’s founding members. These discussions, which included stories from the early days of the LPGA, motivated Jamie and the Golf It Forward team to start this project. 

AJGA Announces Expanded Partnership with ICL Academy as Title Sponsor of the Junior All Star Series

The American Junior Golf Association is proud to announce an expansion of its partnership with ICL Academy, the leading online private school for student‑athletes and passion‑driven students worldwide, naming ICL Academy as the Title Sponsor of the AJGA Junior All‑Star Series. As part of the expanded relationship, ICL Academy will also serve as the Proud Online Academy of the AJGA, further aligning two organizations committed to supporting the development of elite junior golfers both academically and competitively.

 

PEOPLE

Alcorta and Cunningham Shine Amid Rain Delay, Carter Leads Women Team Medalist After First Day at PGA WORKS Collegiate Championship

Jacob Alcorta isn’t used to playing golf in a downpour, but he was raining birdies all over The Park in Monday’s first round of the PGA WORKS Collegiate Championship presented by Chase and Kohler Co. The sophomore at Western New Mexico University rolled in a 25-foot putt at the final hole for his seventh birdie of the day to tie J.D. Cunningham for the first-round Division II Medalist lead at 3-under 68.

SuperStroke Congratulates Cameron Young on his Third Career Victory at The Cadillac Championship

SuperStroke, the No. 1 Putter Grip in golf and the leader in innovative Tour-proven golf grip technology, congratulates 2025 Ryder Cup player Cameron Young on his dominant six-stroke victory at the Cadillac Championship, the third win of his career, and second of this season. Leading the field in Strokes Gained: Putting (7.062) with a SuperStroke Zenergy Pistol 1.0 putter grip in hand, Young completed a wire-to-wire victory with rounds of 64-67-70-68.

WTGL Announces Six Additional LPGA Stars; Unveils Brand Identity for Women’s Team Golf Platform

The newly announced players include Celine Boutier (six-time LPGA Tour winner; major champion), Andrea Lee (No. 24 in the world; LPGA Tour winner), Minjee Lee (No. 7 in the world; three-time major champion), Danielle Kang (six-time LPGA Tour winner; major champion), Megan Khang (LPGA Tour winner; four-time Solheim Cup team member) and Albane Valenzuela (three-time Olympian). The additions bring WTGL’s current roster of committed players to 14, including five of the top 10 players in the world. Collectively, the group represents eight countries, 92 LPGA Tour victories and 12 major championships.

Major Champions and Past Champions Headline Early Commitments for the 2026 ShopRite LPGA powered by Wakefern, May 29-31

The ShopRite LPGA powered by Wakefern will feature the return of eight of the tournament’s past champions headlining an elite field of early commitments to the 2026 edition of the championship, taking place May 29-31 at Seaview Hotel and Golf Club in Galloway, N.J. Past champions scheduled to compete include multiple major champion Brittany Lincicome (2011), 2026 European Solheim Cup captain Anna Nordqvist (2015-16), Annie Park (2018), major champions Celine Boutier (2021), Brooke Henderson (2022) and Ashleigh Buhai (2023), Linnea Strom (2024) and defending champion Jennifer Kupcho (2025).

Seventeen Straight on the PGA Tour as Replaceable Spikes Dominate Again

The dominance of replaceable spikes on the PGA Tour continues to gather momentum, with this week’s Cadillac Championship delivering a seventeenth consecutive victory for players choosing spikes over spikeless footwear. At Trump National Doral, the champion produced one of the most commanding performances of the season, securing a wire-to-wire victory with a final round 68 to finish at 19-under par and claim his second PGA TOUR title of the year. Holding a six-shot advantage overnight, he never relinquished control, extending his lead early on the back of three front-nine birdies and ultimately cruising to a six-shot win, one of the largest margins seen on the PGA TOUR this season.

Williams Athletic Club Adds Three New Sales Leaders to its Growing Team

The Sales team at Williams Athletic Club just expanded with the addition of three new Sales Leaders providing coverage across the Midwest, the Southeast and Texas/Oklahoma. Williams Athletic Club is pleased to announce the addition of two veteran sales professionals to its team: Judi Britt and Nancy LeClair. Judi Britt will cover the western portion of the Midwest, including Minnesota, Wisconsin, Iowa, Illinois, and both North and South Dakota.  Nancy LeClair will cover North Carolina, South Carolina, Georgia, Maryland, Virginia, and the District of Columbia. 

TRAVEL

A Refined Escape at The St. Regis Cap Cana Resort

Set along the pristine shores of the Caribbean, The St. Regis Cap Cana Resort offers a sophisticated escape where elegance, relaxation, and championship golf come together seamlessly. Guests are immersed in a world of beachfront luxury, from thoughtfully designed accommodations to exceptional culinary experiences that highlight both global flavors and local inspiration. Bespoke spa rituals provide a restorative retreat, while personalized service ensures every detail is handled with care.

COURSES

Women’s Golf Day Event Returns to PGA Frisco for Fourth Consecutive Year

In celebration of Women’s Golf Day, the PGA of America and Omni PGA Frisco Resort &Spa are hosting a Women’s Golf Day event on Friday, May 29, at PGA Frisco for women of all ages and golfing abilities. This event celebrates Women’s Golf Day as a global event that celebrates women and girls playing golf and developing skills to last a lifetime. Starting with a “choose your own adventure,” women can elect to play a round on The Swing, the 10-hole par-3 course in the PGA District, or take a one-hour lesson at the PGA of America Coaching Center powered by T-Mobile with PGA of America Golf Professionals. Trish Holt, Head PGA Golf Professional at Fields Ranch, will provide tips and tricks on the short course.

Broomsedge Golf Club Entrusts KemperSports to Manage Club

KemperSports, a leading golf, sports and hospitality experience company, is excited to announce it has been selected to manage Broomsedge Golf Club – bringing together one of the game’s most respected and passionate operators with one of the country’s most distinctive modern golf destinations. Located in the sandhills of central South Carolina, Broomsedge Golf Club has quickly earned recognition for its thoughtful design, understated luxury and commitment to delivering an exceptional golf experience rooted in the tradition of the great clubs of the British Isles.

AquaFuse will supply a complete HDPE irrigation system for the new Pizá Golf / Nicklaus Design Championship

AquaFuse® by CMF Global, Inc., a prominent provider of HDPE irrigation solutions for commercial landscapes and golf courses, has been selected to provide its innovative HDPE irrigation products for the Valle de los Encinos Golf Course, located in a luxury, wine-producing mountain community in Chihuahua, north-central Mexico. Additionally, the course will benefit from over 440,000 square feet of AquaFuse Liner® RPE30 lake lining materials will be used to provide a watertight seal for the irrigation lakes.

PGA WORKS Collegiate Championship Brings PGA of America Golf Professionals at The Park Full Circle

The PGA WORKS Collegiate Championship Presented by Chase and Kohler Co. has been a beacon of opportunity since 1986, when it was known as the National Minority Championship. The PWCC is being held this week at The Park in West Palm Beach, Florida, and as always, its primary mission is to provide high-level, competitive opportunities for Historically Black Colleges and Universities (HBCU) and other minority-serving institutions that were often excluded from other collegiate championships.

Jupiter Country Club launches comprehensive renovation

Invited Clubs, the worldwide leader in private clubs, has announced the beginning of a comprehensive reinvestment project at Jupiter Country Club. The new vision for Jupiter Country Club’s course will be led by internationally acclaimed designer Agustin Pizá. The renovation will thoughtfully enhance the existing corridors of the course while introducing a refreshed architectural language that emphasizes strategy, playability, and visual impact. The result will be a modern, enduring golf experience that honors the club’s heritage while raising the standard for members and guests.

 
 

🎥 FEATURED VIDEO

DAPHNE’S Headcovers Behind The Scenes

Daphne’s Headcovers is the leading animal golf headcover business in the world.  Based in Phoenix, Arizona, Daphne’s headcovers are sold in more than 75 countries. CEO Jane Spicer founded the successful animal headcover business in 1979 with her mother, Daphne, the company’s namesake.   WATCH


Alum Shares Internship Program at Oakland Hills

At the annual PGA Merchandise Show in Orlando, Keiser University Program Director Brian Hughes catches up with alumnus John Breedlove (Class of 2019), now Head Golf Professional at Oakland Hills Country Club in Michigan, a top-20 course in America. John discusses bringing Keiser students into Oakland Hills’ Golf Professional Development Program, which includes housing, a structured internship, and training designed to build skills as a golf professional. WATCH


SCGA Swing Tip: Stop Coming Over the Top

PGA Professional Jason Hong from Encinitas Ranch Golf Course demonstrates an effective visual for eliminating an over-the-top swing. Be sure to check out @TheSCGA on YouTube for more SCGA Swing Tip videos. WATCH

 

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