Pro’s Choice Golf Shafts, Inc. announced today that the winner of the DP World Tour Amgen Irish Open, held at Trump International Golf Links & Hotel in Doonbeg, Ireland, played two Graphite Design Tour AD DIwood shafts in route to a commanding victory. The champion played a Graphite Design Tour AD DI-8 X-Stiff wood shaft in his TaylorMade Qi4D #3 fairway metal wood and a Graphite Design Tour AD DI-9 X-Stiff wood shaft in his TaylorMade Qi4D #7 fairway metal wood. The champion claimed his seventh DP World Tour title after carding impressive rounds of 67, 62, 65, and 63 for a four-day total of 257, securing the victory by an impressive 11 strokes.

A massive 11-shot victory on home soil secured the champion’s second Irish Open title, capping off an incredible week of golf and one of the most commanding performances on the DP World Tour this season. Playing KBS Tour 130X in the irons and wedges, the champion relied on the stability, control and shot-making precision of KBS throughout the week. 

Professional golfer Michael Miller set a new course record at Knollwood Country Club on August 12, firing a 14-under-par 57 during a round with family at the historic Westchester County club. For Miller, the record came on a course that has been part of his life for decades. His father, Bob Miller, has served as Knollwood’s longtime golf professional, making Michael’s record-setting round as much a family milestone as a golf achievement.

Emma Bunch grinded out a final-round 3-over 72 to win the Heritage Classic, the ANNIKA Women’s All Pro Tour’s season-ending Tour Championship, at 15-under 273 at Rolling Hills Country Club. The victory is Bunch’s fourth in her last five starts and lifts her to the top of the tour’s season-long standings. Bunch built her cushion early, opening 67-65-69 to take a commanding lead into the final round before a difficult Sunday tested her down the stretch. She finished two shots clear of runner-up Tiffany Le, who shot 72 of her own to finish at 13-under 275.

Lightspeed Commerce Inc. announced On Deck, a new Lightspeed Golf capability that helps courses recapture demand when a tee time becomes available. On Deck works with the Lightspeed Golf booking experience and tee sheet, helping courses manage demand without adding another system or process.  On Deck

August weather was widely unfavorable for golf with the month registering -6% vs. Year Ago (YA) for Golf Playable Hours at the national level.  That, after weighting for monthly rounds contribution, erased our slight cumulative gain at the national level as reflected in the Year-to-Date figure, which now sits fractionally below flat (-0.2% for our analyst readers) after 8 months, which, on average, represents ~70% of annual rounds.  The YtD regional breadth metric also retreated into neutral territory at a 1:1 ratio comprised of 16 favorable regions vs. 16 unfavorables and 13 in the neutral zone (+/- 2%). PELLUCID

The Association of Golf Merchandisers (AGM) is pleased to introduce the latest companies to join its growing family of vendor partners in August 2026. Their addition reflects the continued momentum within the golf industry and AGM’s commitment to connecting retailers with innovative brands and business solutions.

Discover one of golf’s most spectacular destinations at JW Marriott Los Cabos, where dramatic desert landscapes meet the Sea of Cortez and every round comes with an unforgettable backdrop. Book your stay between September 30 and December 15, 2026, and turn your next Cabo getaway into a golf escape worth remembering. After your round, return to the resort to relax, recharge, and enjoy the exceptional amenities of JW Marriott Los Cabos.

Tickets are now on sale for the 2026 Skechers World Champions Cup supporting Shriners Children’s, returning to Feather Sound Country Club December 3-6. This event brings some of the most accomplished and recognizable players in professional golf to the Tampa Bay area for three days of global team competition.

Sunday Golf, the fastest-growing golf bag manufacturer west of the Mississippi and south of Carlsbad, is hiring for a Director of Wholesale Sales to oversee the company’s booming wholesale business. The role will manage key accounts and oversee sales channels while building the systems, forecasting discipline, and growing a team needed to scale. The new Director of Wholesale Sales will report directly to the CEO and serve as a player-coach within the organization, personally managing key retail relationships while leading the broader wholesale sales team and developing the systems and processes required to scale the business. APPLY

NGSA three golf-industry sales opportunities: AndersonOrd Life Leisure Apparel is seeking a company sales representative with a $65,000 annual salary plus commission, bonuses, travel, sample support, and trade-show participation; The Green Needle (GreeNeedle) is looking for independent sales representatives to sell its golf accessory designed to hold clubs and other gear off the ground, offering a 20% commission on gross sales; and Solbari UPF Apparel is expanding its U.S. golf sales network, particularly across Sun Belt markets, with representatives selling premium UPF 50+ sun-protective apparel to golf shops and green-grass retailers.. APPLY

Heritage Golf Group is seeking an experienced and highly motivated Director of Agronomy / Golf Course Superintendent to lead golf course maintenance and agronomic operations at Old Natchez Country Club in Franklin, Tennessee.

Recently acquired by Heritage Golf Group, Old Natchez Country Club is entering an exciting new chapter with significant investment planned for the golf course and maintenance operation. Upcoming projects include a full bunker renovation, irrigation improvements, and upgrades to the golf course maintenance facility and shop. This is an excellent opportunity for an accomplished superintendent to lead these initiatives while developing a long-term agronomic plan for the property. APPLY