The PGA of America, First Tee and Youth on Course are teaming up to back the Project Play 63X30 initiative with a mission to grow participation in youth sports to 63% over the next five years. The three organizations will work together to elevate youth sports participation through golf by aligning with Project Play’s annual themes, including facility access in 2026; promote and uphold the Children’s Bill of Rights in Sports amongst its stakeholders of coaches, golf facilities and donors; and coordinate to remove barriers that prevent access to the game.

Dunning, the most performance-driven and innovative brand in the game for men and women, proudly announces its selection by the PGA of America as Official Team Outfitter for the 2026 PGA Cup Team and 2026 Women’s PGA Cup Team. The biennial international events are regarded as the ultimate team competitions for PGA Professionals. The Women’s PGA Cup matches will be played September 3-5 at Carden Park, Cheshire, England. The PGA Cup tees off October 2-4 at The K Club, County Kildare, Ireland.

Global Golf Post, the leading golf news brand in the world, has unveiled its 2026 Pro’s Pro: Tony Pancake, Director of Golf and Club Operations at Crooked Stick Golf Club, Carmel, Indiana. Pancake is noted for his positivity and zest for interacting with members and guests on the golf course at Crooked Stick, the first championship layout designed by legendary architect Pete Dye. Throughout the decades, he has been honored numerous times, including the PGA of America’s Golf Professional of the Year in 2024.

GolfNow, part of VERSANT’s Digital Platforms & Ventures portfolio, today announced a partnership with TripFusion, the innovative golf travel booking platform by Vacayou, to simplify golf travel package booking. The collaboration introduces a fully accessible solution that any course, resort, or golf‑package seller can now use to automate and streamline their booking process. This technology allows sellers to offer golfers a seamless way to plan, customize, and book complete golf trips directly on their own platforms.

You asked. We delivered. Introducing the Makefield EV-F Blade—engineered with all the advanced technology found in every Makefield Mallet. For the first time, the Makefield lineup truly offers something for every golfer. Designed for players who prefer a more traditional look, the EV-F delivers immediate performance gains while maintaining the classic, clean profile of a blade putter. A stainless-steel body, Makefield kept it’s 6061 Aluminum putter face to maintain the incredibly soft yet solid feel of their existing putter line.

Buffalo Groupe, LLC, an award-winning marketing agency that connects golf, hospitality, and real estate brands with escape-seeking consumers, has promoted Glenn Gray to Chief Growth Officer. Gray has led Buffalo Groupe’s business development strategy and vision since its inception in 2019. Previously, he served as the company’s Executive Vice President.

No-shows, short-shows, and unconfirmed bookings cost golf courses thousands of dollars each season. Today, TenFore Golf announced Tee Time Confirm, a new capability designed to reduce no-shows by automatically converting unconfirmed or cancelled tee times into booked rounds, without manual calls, emails, or staff follow-up. Tee Time Confirm requires golfers to actively confirm their tee time within a course-defined window prior to play.

Golf District today announced a new partnership with MemberSports Tee Sheet, further expanding its network of ERP integrations across the golf industry. With this addition, Golf District now integrates with leading tee sheet platforms including Member Sports, foreUP, Lightspeed, Sagacity, Club Prophet and Club Caddie, giving courses a seamless path to modern prepaid demand, regardless of their existing system. The partnership reinforces Golf District’s position as a true differentiator for operators, delivering measurable results at zero cost. 

Penfold Golf, one of Britain’s most storied golf brands, proudly announces the signing of professional golfer Matt Wallace as its newest brand ambassador for bags and accessories. This partnership brings together a leading player in modern British golf with a brand that has shaped the nation’s golfing heritage for nearly a century. The partnership will include exclusive product collaborations and appearances in upcoming campaigns that celebrate Penfold’s heritage and craftsmanship, leading into the brand’s 100^th anniversary in 2027.

Expanding access to golf for youth and Veterans, the Arthur M. Blank Family Foundation, in partnership with PGA TOUR Superstore, has provided $7.6 million in grant funding over three years to the PGA of America REACH Foundation to enhance the organization’s programming. As the 501(c)(3) charitable foundation of the PGA of America, the mission of the PGA of America REACH Foundation is to positively impact the lives of youth, military and underserved communities by enabling access to PGA of America Golf Professionals, PGA Sections and the game of golf.

Omni Hotels & Resorts – the official hotel partner of the PGA TOUR and PGA of America – announces that 10 courses in its impressive Golf Collection were ranked in the prestigious “Top 200 Resort Courses in the U.S.” list in Golfweek’s “Ultimate Guide to Golf Course Living and Great Escapes” 2026 issue. The Omni Golf Collection consists of the 13 golf-focused resorts throughout Omni’s portfolio. They range from the most historic golf destinations in the U.S. to several of the most modern.

Future Champions Golf (FCG) is proud to announce a prestigious new exemption pathway for elite junior golfers competing in the 2026 FCG Callaway World Championship. Beginning with the July 13-15, 2026 Championship, the Boys 15-18 Champion will earn an automatic exemption into the 2027 Terra Cotta Invitational, one of the strongest and most respected amateur golf events in the United States. The Terra Cotta Invitational, held annually at the renowned Naples National Golf Club in Naples, Florida, is a highly competitive 54-hole stroke play amateur tournament.

Breakthrough Golf Alliance announces that tomorrow, January 21st at 12:00 PM Eastern, marks the final deadline for sponsor and player registration for the inaugural Alliance Cup Charity Scramble, presented by Taino Golf, taking place Saturday, January 24, 2026, at Wekiva Golf Club in Longwood, Florida. The event is proudly presented by Taino Golf, where culture meets the fairway. 

Winter Park, Florida, celebrated for its boutiques and small-town charm, is also home to a unique and remarkable event dedicated to golf’s heritage, the Winter Park Hickory Classic. The seventh annual classic, hosted by Bill and Elizabeth Geisler, exemplifies the enduring legacy of the sport. The event is held at the historic Winter Park Golf Course, (WP9) built in 1914, which stands as a testament to golf’s timeless appeal and the importance of maintaining traditions across generations. The Winter Park Hickory Classic draws 48 hickory golfers from the United States as well as parts of Canada, all united by their appreciation for golf’s heritage.

Has golf ever seemed mentally draining to you? In this video, Brian Hughes, PGA Master Professional in Instruction and Golf Program Director at Keiser University College of Golf, gives you a neat tip on what you can do to rest your mind and relax between rounds. WATCH

PGA Professional Jason Hong from Encinitas Ranch GC shares an unconventional tip to help if you struggle around the greens. Be sure to check out @TheSCGA on YouTube for more SCGA Swing Tips. WATCH

Get a closer look at the new Mizuno M-13 & M-15 irons as their Sr. Product Engineer dives into the design and tech, with our True Spec fitters testing them in the bay. WATCH