FAIRWAYiQ, the premium provider of GPS-based golf course automation platforms across North America, today announced a limited-time contract buyout program for courses ready to eliminate GPS drift from their legacy cart geofencing operations.

FAIRWAYiQ’s precision GPS technology delivers centimeter-level positioning accuracy versus the 5-15 meter drift that undermines geofencing reliability across legacy golf cart tracking systems.

The flagship Inrange® Single Player experience has been completely reimagined to support focused, goal-driven improvement, creating a more refined and intuitive environment for every golfer. The update centers on removing friction and sharpening clarity, ensuring the software enhances the practice flow rather than interrupting it.  The redesign’s performance is built on a “practice with purpose” philosophy, utilising a modern design language and signature visual cues to guide players toward measurable progress.

GOLFZON, the world leader in simulator golf technology, and the Southern California Section, PGA of America (SCPGA) announced a new, extended partnership agreement that will bring GOLFZON’s immersive technology to the SCPGA’s 1,800 PGA Professionals. GOLFZON will support Chapter Meetings throughout the agreement, serve as a presenter in the SCPGA’s Catalyst educational webinars, and provide demonstrations of its simulators on-site during tournaments hosted by the SCPGA throughout the year.

GolfForever announces the kickoff of its 2026 GolfForever Offseason Challenge. All month long, the company will guide its members to see immediate progress and sustained improvement through practical weekly routines golfers can actually stick to — not just for the month, but for the entire year ahead. At the end of the Challenge, the GolfForever team will award free lifetime subscriptions to three inspiring members who demonstrated their commitment and showed how GolfForever impacted their games and lives.

smbGOLF, the growth and strategy partner for the Ohio Golf Course Owners Association (OGCOA), announced today that all sponsorship opportunities for the 2026 Ohio Golf Conference have officially sold out, more than one month ahead of the event. The Ohio Golf Conference is a core member benefit of the Ohio Golf Course Owners Association. Each OGCOA member golf course receives two complimentary conference passes as part of its annual membership, ensuring broad participation from owners, operators, and course leadership teams across the state.

This February, J.LINDEBERG launches its Women’s Ready-to-Wear collection as a core pillar of the brand’s seasonal offering, marking a significant step in its evolution as a modern lifestyle brand. Introduced globally through the SS26 brand campaign fronted by Georgia Fowler, the collection is presented under the campaign concept A Day in the Lifestyle. The campaign captures J.LINDEBERG’s Ready-to-Wear and Golf collections through movement, focus, and intention, reflecting a way of living defined by momentum and versatility.

The National Golf Foundation and Players 1st are pleased to recognize 31 daily fee and municipal golf facilities that earned 2026 GolfersVoice Awards based on the outstanding customer satisfaction and loyalty scores received from their customers.  GolfersVoice is a customer experience platform used by golf facilities to collect survey feedback from golfers and evaluate the associated data against benchmarks of similarly priced properties.

Golf professionals seeking to enhance member experiences while maximizing shop profitability are increasingly seeking advanced trade-in options and Golf Stix Value Guide is meeting this demand head-on. Golf Stix Value Guide maintains constantly updated market valuations, ensuring golf professionals can provide accurate pricing that reflects real-time demand and market conditions. 

SiteOne^® is launching a new lineup of LESCO^® products and turf-maintenance equipment developed specifically for the evolving demands of golf course turf management. The portfolio includes new herbicides, fertilizers, seed and a battery powered self-propelled spreader, giving superintendents additional tools to manage weed pressure, support turf establishment and improve application efficiency while maintaining high-quality playing conditions. The new LESCO herbicide offerings are designed to give superintendents more flexibility across application windows, turf types and regulatory environments.

The Club Management Association of America announces the latest class of club management professionals to attain the designation of Certified Chief Executive (CCE). The CCE designation was developed to recognize those managers who have shown the ability to successfully serve as the most senior manager in a club and to augment the Certified Club Manager (CCM) designation, seen as the “hallmark of professionalism” in the club industry.

GOLFZON, the world leader in simulator golf technology, and the Northern California Section, PGA of America (NCPGA) announced a new partnership agreement focused on investing in the future growth of golf throughout Northern California. As an official sponsor of the Nor Cal PGA Section, GOLFZON will work alongside NCPGA to bring their industry-leading simulator technology to the NCPGA’s network.

Zero Friction, LLC, a leading innovator of golf products, saw another year of great success at the 2026 PGA Show. The company unveiled two new additions to its catalog at this year’s show, which received overwhelmingly positive feedback. Zero Friction’s booth at the show also featured a wide range of its top-rated products, including electric golf bags, high-performance gloves, advanced golf balls, and innovative tees. Additionally, Zero Friction debuted a patriotic line of USA golf gloves, hats, tees, and towels.

A seismic change in indoor golf is imminent after an industry-defining demonstration at the 2026 PGA Show in Orlando. Zen Golf and Trackman showcased a faultless working prototype at this year’s exhibition, revealing Zen’s new Swing Stage 2.0 moving automatically, rapidly and safely when golfers hit shots in a sim bay powered by the ceiling-mounted Trackman iO launch monitor.

Set along a postcard-perfect stretch of coastline, The Westin Puntacana Resort delivers a bucket-list golf escape where championship play, and effortless relaxation go hand in hand. Guests enjoy access to three of the Caribbean’s most celebrated courses—Corales, Punta Espada, and La Cana—each offering dramatic layouts, pristine conditions, and unforgettable ocean views. Between rounds, unwind with exceptional dining, Westin’s signature wellness amenities, and direct access to one of Punta Cana’s most beautiful beaches.

Cutalong at Tributer Resort, a Reef Capital Partners development along the shores of beautiful Lake Anna, in Central Virginia, has received multiple awards in Golf Inc’s 2026 Golden Fork Competition. The honor highlights Coopers Bar & Restaurant, which placed 3rd in both the New Private F&B Facility and Food Programming categories.

R.org Sports is pleased to present the latest installments of PGA Professional Brendon Elliott’s bi-weekly golf column series, featuring comprehensive coverage of the Farmers Insurance Open at Torrey Pines, the LPGA Tour’s season-opening Hilton Grand Vacations Tournament of Champions, and Justin Rose’s historic wire-to-wire victory in San Diego. Elliott provides a detailed analysis of the PGA Tour’s arrival in San Diego for the Farmers Insurance Open at Torrey Pines, where five-time major champion Brooks Koepka makes his first start in a non-major PGA TOUR event since the 2022 WGC-Dell Technologies Match Play, returning via the Returning Member Program.

Two years in the planning and six months in the making, Proponent Group’s most ambitious educational product ever, “The Prosperous Golf Coach,” has been released to its nearly 500 member coaches. This 12-module video curriculum distills nearly two decades of research and business guidance in support of full-time golf coaches.

Running just over two hours in total length and accompanied by downloadable, easy-to-use text summaries and action steps, it is foundational viewing for any dedicated professional seeking to grow their business and increase career opportunities. Proponent coaches are now able to access the member-only website and begin their journey through the series.

PGA Professional Randy Chang from The Journey at Pechanga dives into common misconceptions about generating power in the golf swing. Be sure to check out @TheSCGA on YouTube for more SCGA Swing Tip videos. WATCH