
NEWS
Bag Boy® Introduces the Nitron Swivel: The Evolution of Golf’s Best-Selling Push Cart
The Bag Boy Company announced the launch of the Nitron Swivel, a premium evolution of its best-selling Nitron push cart. Building on the Nitron’s performance, the Nitron Swivel introduces a suite of new features designed to give golfers greater control, convenience, and storage on the course. The Nitron Swivel features a 360-degree lockable swivel front wheel for effortless maneuvering on any terrain, an enhanced accessory storage bag with two exterior quick-access pockets and a dedicated umbrella slot, dual magnetic accessory plates.
Women’s Golf Day Returns Globally May 26 – June 2, 2026
Women’s Golf Day (WGD) returns May 26 through June 2, 2026, continuing its 11-year mission of engaging, empowering, and supporting women and girls through golf while uniting the golf industry around one consistent message: golf is for everyone. Since launching in 2016, Women’s Golf Day has grown into a global movement embraced by over 1,350 golf facilities, resorts, governing bodies, brands, instructors, retailers, and communities across more than 85 countries.

BUSINESS
Tagmarshal’s cutting-edge on-screen design and enhanced accuracy set new standards
Tagmarshal, the market leader in on-course optimization and pace of play management software, takes innovation to the next level, with significant on-screen and GPS accuracy enhancements rolling out this month. Golfers will notice the difference when utilizing the 2Way cart screens, with upgrades made to on-screen graphics. The visually impactful, fresh design takes its lead from the most advanced gaming platforms, bringing these to the on-course environment. A major drawcard is the significant upgrades to GPS accuracy, with a far-reaching impact for golfers and operators.
Pizà Golf Announces its Wellness Golf Collaboration with Bobby Golf
Pizà Golf has collaborated with renowned leather specialist, and golf bag and accessories expert Bobby Golf. Together, they have created an exclusive, handcrafted, luxury, leather pencil golf bag specifically designed and soon will be available at luxury Wellness Golf® properties such as the five-star rated – St. Regis Papagayo Resort in Costa Rica. and the Chablé Yucatán in Mexico. Designed as a pencil bag, it also reflects the very tool—Pizá’s pencil—uses to design his award-winning golf courses and concepts. This signature, limited-edition pencil golf bag aptly called “Heartbeat and Soul” is crafted from full-grain leather in Pine Green and Saddle Tan.
Registration Open for Audubon International BioBlitz 10th Edition
Audubon International – the environmentally focused non-profit organization offering members numerous certifications and conservation initiatives to protect the areas where we all live, work, and play — invites golf courses of all kinds and sizes to take part in the 10th annual BioBlitz competition open from June 1-July 1, 2026. The friendly competition offers courses the opportunity to identify the diverse species of flora and fauna thriving along their fairways though a one-day event for friends, family, members, and employees. Audubon International will announce the winners later this summer.
Swag Golf and Its Family of Brands Teams Up With Troon
Troon Partners Network, a division of Troon®, the leader in providing golf and club-related leisure and hospitality services, today announced SWAG Golf and its family of brands, as the company’s newest Preferred Partner. As part of a multi-year partnership, SWAG and its brands will bring events and gear to Troon golfers across the country, with the company’s headcovers and more featured in physical Troon pro shops.
Buy a Launch Monitor, Save Up to 40% On A Golf Impact Screen.
Ace Indoor Golf, one of the nation’s leading golf simulator retailers, manufacturers, and installation companies, has announced a major new promotion designed to help golfers build premium home and commercial golf simulators at a significantly reduced cost. Through the company’s new Launch Monitor Screen Offer, customers can receive up to 40% off Ace Indoor Golf’s premium HiQ Gray Golf Simulator Screen when purchasing select launch monitors from many of the industry’s leading brands. The limited-time promotion is available now through May 29, 2026.
The Club Foundation Announces University of South Carolina Scholarship Fund
The Club Foundation announces the University of South Carolina Scholarship Fund. This fund supports undergraduate hospitality students at and alumni of the University of South Carolina (USC) who are pursuing further education and experience in the club industry as a dynamic, meaningful, and rewarding career path. This scholarship fund grew out of the values and vision of The Tree Farm, a golf club located just outside of Aiken, SC.
Gary & Vivienne Player Foundation USA Hosts 2026 Legacy Event, Raises Significant Funds to Support Youth Development Initiatives
The Gary & Vivienne Player Foundation USA successfully hosted its 2026 Legacy Event on April 26–27, raising significant funds through a gala dinner and auction at The Floridian and a Golf Day at Apogee. The annual event brought together an esteemed group of supporters, including golf icons Gary Player, Bernhard Langer, Nancy Lopez, Corey Conners, and David Marr for a weekend dedicated to creating opportunity for the next generation.
Versant Expands Programming Slate With New and Returning Scripted, Unscripted, and Live Sports and Events For 2026-27 Season
VERSANT announced the expansion of its programming slate across its Entertainment and Sports portfolio, E!, Oxygen True Crime, SYFY, USA Network and Golf Channel, with new and renewed scripted and unscripted programming and live sports and events. Returning for a second edition of the event, the Optum Golf Channel Games is an innovative, rapid-fire golf competition which debuted last December live in primetime on Golf Channel and USA Network to critical acclaim.

COURSES
Coeur d’Alene Casino Spa Celebrates 15th Anniversary throughout May
Given that golfers cannot live by the game alone – although it’s tempting to try when the course being played is Circling Raven Golf Club – and a stress-free body produces smoother swings, Coeur d’Alene Casino Resort Hotel is ideally suited to help players rejuvenate and enhance their rounds. This is particularly true this month when, in recognition of its 15th anniversary, Coeur d’Alene Casino Resort Hotel’s Spa Ssakwa’q’n (pronounced Sock-wah-kin) is thanking customers with value-added giveaways.
Firefly, Middle Tennessee’s New Luxury Golf Community, Set to Launch Next Phase of Homesite Sales as Demand Grows and Construction Begins on Core Lifestyle Facilities
Firefly, a new 700-acre luxury golf community located 30 minutes south of Nashville developed by Storied Development in partnership with Wheelock Street Capital, announces sales on the second phase of homesites will begin in early May following strong demand from the community’s initial release last summer, which saw more than 80 homesites sold in just 45 days. As Firefly prepares to open its golf courses, the Middle Tennessee development continues to gain momentum, with construction on its three primary golf club buildings scheduled to start within the next month and several key golf leadership hires now in place.
Tributer Resort Unveils Stay & Play Packages
Tributer Resort, a Reef Capital Partners development along the shores of beautiful Lake Anna in Central Virginia, announces its highly anticipated Stay & Play Packages are now available, offering non-member guests an immersive golf experience at one of the Mid-Atlantic’s most distinctive golf developments. Designed to be a premier destination golf escape with friends, golf groups of various sizes, or family golf getaways, the new packages combine championship-caliber golf at Cutalong Golf Club.
Salgados Golf Club Enhances Clubhouse Experience With New F&B and Entertainment Offerings
Salgados Golf Club in Portugal’s Algarve has further enhanced its guest offering with the introduction of new clubhouse experiences and upgraded food and beverage concepts, continuing its evolution under Troon management. Complementing the new concept is a refreshed culinary direction at Salgados, led by newly appointed restaurant manager, Sofia Rosa.

PGA CHAMPIONSHIP
Twenty PGA of America Golf Professionals to Compete in 108th PGA Championship as Part of Corebridge Financial Team
Twenty PGA of America Golf Professionals will compete this week in the 108th PGA Championship at Aronimink Golf Club as members of the Corebridge Financial Team. The 20 low scorers of the PGA Professional Championship at Bandon Dunes, held April 26-29, earned entry into the Championship and will compete in the strongest field in golf.
2026 PGA Championship Features Comprehensive Digital and Broadcast Coverage through PGAChampionship.com, App, Social Media, ESPN & CBS
The 2026 PGA Championship, taking place May 11-17 at Aronimink Golf Club in Newtown Square, Pennsylvania, will feature new and extensive, in-depth coverage across the PGA of America’s digital suite and broadcast partners CBS Sports and ESPN.
Golf Channel Surrounds the PGA Championship With Extensive Live From the PGA Championship Programming This Week
The PGA TOUR heads to Aronimink Golf Club in Newtown Square, Pa. for the second major of the year, the 2026 PGA Championship, with Live From the PGA Championship surrounding the championship with almost 100 hours of live and encore studio coverage on Golf Channel.
CBS Sports Continues Major Championship Run With Multiplatform Coverage of the PGA Championship
CBS Sports is set to broadcast the PGA Championship for the 36th consecutive year and 43rd time overall, taking place at Aronimink Golf Club in Newtown Square, Pa., May 14-17. Live multiplatform coverage will be led by the third and final rounds airing Saturday, May 16 and Sunday, May 17 from 1:00-7:00 p.m. ET on the CBS Television Network and streaming on Paramount+.
PGA Championship on ESPN: More than 235 hours of live coverage across platforms
ESPN will provide fans with more than 235 hours of live coverage of the 108th edition of the PGA Championship at Aronimink Golf Club in Newtown Square, Pennsylvania, including live telecasts during all four days of competition on ESPN and six live streams on the ESPN App.
Coverage of the PGA Championship begins Tuesday, May 12, all available for fans on ESPN App
Live coverage of First and Second Rounds – from first tee shot to last putt – starts Thursday, May 14, at 6:45 a.m. ET
Four days of live, six-feed championship coverage on ESPN App, including Featured Groups, Featured Holes
2026 PGA Championship Coverage Live on SiriusXM
Live Championship play-by-play, which SiriusXM will co-produce with Westwood One, will air starting at 1 pm ET for first and second round play on Thursday and Friday, and at 2pm ET for the Saturday and Sunday rounds. Veteran broadcaster Brian Katrek will be the lead play-by-play voice, alongside former PGA Tour pro Brendon de Jonge as the lead analyst. Emilia Doran, Dennis Paulson and Raymond Burns will be the on-course reporters, following key playing groups during the Championship.
🎥 FEATURED VIDEO
SCGA Swing Tip: Putting With Loft
PGA Professional Blake Jirges from Coto De Caza Golf & Racquet Club explains a unique strategy for shots around the green. Be sure to check out @TheSCGA on YouTube for more SCGA Swing Tip videos and visit pga.com/coach/blakejirges to learn more about instruction from Blake Jirges. WATCH
Sydel Greaves – College of Golf Student Testimonial
Hear from College of Golf Student Sydel Greaves s he shares his time and experience with Keiser University College of Golf. And his time at the PGA Show. WATCH
New PXG 0311 GEN8 Irons
All-new PXG 0311 GEN8 Irons are packed with precision adjustability – engineered to match your unique swing and unlock your best performance yet.
From fit to finish, GEN8 Irons give you more ways to dial in your sticks than ever before. With our new advanced dual weighting system and real-time loft, lie, and shaft tuning, GEN8 adapts to your swing – not the other way around. The result? More confidence, more consistency, and a damn good time every time you play. WATCH





