
NEWS
2nd Skin Labs Unveils PowerFlex Arm Sleeves Featuring ENERGY SKIN Technology
2nd SKIN LABS Inc., a company established to distribute mineral-infused performance products under the ENERGY SKIN™ brand, announced the introduction of its PowerFlex Arm Sleeves for 2026. The launch marks a significant step as ENERGY SKIN innovator Takeshi “Ken” Sugimoto, who developed the underlying technology in Japan, spearheads the brand’s expansion into the golf industry and broader North American market.
Toro Unveils Electric GreensPro® e1700
Toro introduced the GreensPro® e1700 greens roller at the 2026 GCSAA Conference and Trade Show in Orlando, Florida. This heavy-duty, all-electric greens roller is engineered to deliver exceptionally smooth, consistent golf greens while boosting operator efficiency and productivity. Powered by Toro’s advanced HyperCell® Lithium-ion battery technology, the GreensPro e1700 delivers reliable power and performance.
The GreensPro e1700 is designed for maximum coverage and consistency. An impressive 69-inch (175 cm) rolling width allows teams to cover significantly more surface area in a single pass.

BUSINESS
Power Tee Appoints Christopher Harris as Vice President of Marketing
Power Tee, the industry leader in automated teeing systems for golf driving ranges, today announced the hiring of Christopher Harris as Vice President of Marketing. In this role, Harris will lead Power Tee’s global marketing strategy, brand development, demand generation, and digital initiatives as the company continues to expand its presence across golf facilities, driving ranges, and entertainment centers worldwide.
Mile High Metrics
The City of Denver and the City of Aurora today announced that their municipal golf operations have joined Greenlight Advisors’ GolfClubBenchmarks.com benchmarking platform, reinforcing a shared commitment to data-driven decision-making, operational excellence, and the long-term sustainability of golf in the Rocky Mountain region. Greenlight Advisors’ benchmarking initiatives are supported through strategic partnerships with the National Golf Course Owners Association (NGCOA), the National Golf Foundation (NGF), and the PGA of America, along with a growing network of certified advisory partners.
Fox Sports Unveils Expanded 2026 Liv Golf Broadcast Schedule
FOX Sports today announced its expanded 2026 LIV Golf schedule, featuring nearly 300 hours of live competition across FOX Sports platforms. The network’s 2026 LIV Golf slate builds on last season’s coverage with year-over-year growth, highlighted by a nearly 30% increase in broadcast hours on FOX and expanded coverage on FS1. The slate features more total hours, additional prime-time exposure, and increased broadcast coverage compared to 2025.

TRAVEL
Your Exclusive Escape to Bora Bora Awaits
Few places capture the imagination like Bora Bora, and two extraordinary resorts offer distinct ways to experience this legendary island—each defined by luxury, beauty, and a deep connection to its surroundings.
Experience the ultimate island escape at The St. Regis Bora Bora Resort, where overwater elegance meets legendary service. Guests wake up to breathtaking lagoon views and begin each day with a complimentary breakfast for two, setting the tone for unhurried mornings in paradise.
Discover a new era of luxury at The Westin Bora Bora Resort & Spa, the island’s newest resort set against the dramatic backdrop of Mount Otemanu.
Balsam Mountain Preserve Appoints Kirk Fiore as New Executive Chef
Balsam Mountain Preserve, a premier resort-style private residential community nestled high in the Blue Ridge Mountains between the charming mountain towns of Sylva and Waynesville, welcomes Kirk Fiore as its new club executive chef. During his tenure at The Cliffs at Walnut Cove, Fiore led operations for more than 600 members and oversaw a 14-person kitchen staff.
Hammock Beach Golf Resort and Spa Completes Ocean Course Bunker Renovation Enhancing Championship Play
Hammock Beach Golf Resort & Spa, an oceanfront resort just south of St. Augustine that stretches along a mile of unspoiled private cinnamon sand beach on Florida’s Atlantic Coast, has completed a comprehensive bunker renovation on its acclaimed Jack Nicklaus Signature Ocean Course, further elevating the championship-caliber playing experience for members and resort guests. The $800,000 project modernized all bunkers across the course while preserving its iconic coastal design and playability.

PGA SHOW
GENIUS Receives Rave Reviews at 2026 PGA Merchandise Show
GENIUS – a new, first-of-its-kind smart golf ball featuring embedded electronics that capture crucial putting data – received rave reviews industry-wide at the 2026 PGA Show. Sports Illustrated named GENIUS “Best in Show” and “masterful,” continuing “the data tells you if you’re hitting putts square or squirrelly or slicing and, this is the cool part, it can tell you the Stimpmeter speed of the green.” GENIUS is the only regulation-size, regulation-weight smart golf ball that looks, feels and rolls like a premium, Tour-quality ball.
Demo Day and PGA Show Success for Makefield Putters
This year’s Demo Day and PGA Show proved to be landmark events for Makefield Putters, delivering major product debuts, industry recognition, and exciting new partnerships. Makefield Putters officially unveiled several additions to its lineup, we debuted our newest model, the Makefield Blade, unveiled colored putter heads available in nine distinct shades, Makefield Putters also announced exciting new partnerships with Precision Putting and The Grail, Avanti Grips, and the PuttAim Pro Laser.
📅 CALENDAR
Feb. 17-21: CMAA World Conference & Club Expo, Anaheim, CA
March 9-13: ASGCA Design Boot Camp, Pinehurst
May 4: National Golf Day, Washington, D.C.
May 5-7: Golf Business Technology Conference - Belfast
May 15-16: British Golf Show - Marlow, England
June 9-10: Multi-Course & Resort Operators Retreat 2026 - Monterey, CA
July 7-9: Indoor Golf Trade Show - Las Vegas, NV
July 27-29: PGA Buying Summit - Frisco, TX
Sept 29 -Oct 1: Golf Inc Summit - Hilton Head, SC.





