JUNIOR GOLF
CAMPUS Launches to Transform College Golf Recruiting with Video-First Platform
A new era in college golf recruiting has arrived with the launch of CAMPUS, a first-of-its-kind platform designed to help junior golfers stand out by showcasing more than just scores. Built by leaders in the golf and technology space, CAMPUS introduces a modern approach to recruiting—one that prioritizes athlete identity, video communication, and data-backed matching over traditional stat-driven profiles. Unlike legacy recruiting platforms, CAMPUS enables players to connect directly with college coaches through personalized video introductions, allowing athletes to present who they are—not just how they score.
After a Breakout First Year, BofA’s “Golf with Us” Returns to Bring $5 Golf to Kids Nationwide
Continuing on its commitment to make golf more accessible and affordable for kids, Bank of America today announced the return of Golf with Us. Children, ages 6-18, are invited to enroll in Golf with Us to access tee times for $5 or less to thousands of courses across Bank of America’s 97 markets through a free one-year membership to Youth on Course.
In its inaugural year, Bank of America’s Golf with Us drew nearly 100,000 youth participants from every state, Washington D.C., and Puerto Rico, with members logging more than 100,000 rounds of golf nationwide. Of those members, more than 22,000 were girls, including many first-time golfers. This year, the Bank hopes to enroll 150,000 kids in Golf with Us.
BUSINESS
Legendary Headwear Announces Strategic Distribution Partnership with Soro Group to Expand into the Canadian Market
Legendary Headwear, the premium performance and lifestyle headwear brand known for its craftsmanship, innovation, and coastal-inspired design, is proud to announce a new strategic distribution partnership with Soro Group, a leading Canadian distributor specializing in premium branded merchandise and apparel. The partnership marks Legendary Headwear’s official expansion into the Canadian market and reflects the brand’s continued growth across North America.
Uneekor Unveils the New Studio Package, Its Most Complete AI-Powered Training Solution
Uneekor is introducing its new Uneekor Studio Package, available now. Timed to celebrate the start of Major Season, the new bundle brings together Uneekor’s rear-mounted EYE XR launch monitor, Swing Optix camera system, and AI Trainer software to deliver precise, data-driven insights that help golfers train with purpose and improve with confidence. As part of this rollout, the EYE XR launch monitor will now be available exclusively as part of the Studio Package, reflecting a shift toward a more integrated training experience built on AI-driven insights, accuracy, and connected data.
COURSES
Go USA Fun Park Drives 25% Revenue Growth With Power Tee Automation
Power Tee announced that GO USA Fun Park has realized a 25% increase in driving range revenue following the installation of the Power Tee system across its hitting bays. The upgrade has enhanced the guest experience and further established GO USA Fun Park as a leading destination for golf practice and entertainment in the region. GO USA Fun Park, a family entertainment hub known for its arcade, go karts, mini golf, and batting cages, strategically invested in Power Tee to elevate its driving range attraction.
Bartram Trail Launches with Inrange Radar Technology Ahead of Masters Week
Bartram Trail Golf Club, a renowned premium championship course minutes from Augusta National, has partnered with Inrange to install radar tracking technology across its driving range. The upgrade lands just as the global golf community arrives in Augusta for the annual Masters tournament. For a well-established, high-volume course that serves both local regulars and international golf travellers, the plan was straightforward: upgrade now, and make the facility as active on a Tuesday evening in August as it is during Masters Week.
Bonus Points. Championship Golf. A Historic Stay in Williamsburg
Celebrate America’s 250th with a golf getaway rooted in history at Williamsburg Lodge, Autograph Collection, where timeless charm meets championship play. Guests can experience 45 holes of golf at the renowned Golden Horseshoe Golf Club with the exclusive Tee Your Way 5K package. The offer includes nightly accommodations and one round per person, per night on the Gold Course, along with 5,000 Marriott Bonvoy bonus points, two Colonial Williamsburg tickets, practice facility access, half-price rental clubs, and 10% off golf shop merchandise. Adding a modern twist to this historic destination is The Shoe at Golden Horseshoe Golf Club, a newly designed 9-hole, par-3 course by Rees Jones.
🎙️ FEATURED PODCASTS
Balancing Creativity and Profitability with Taylor Ramiz of Manasquan River Golf Club
The Association of Golf Merchandisers (AGM) is pleased to announce the latest episode of The Fairway to Retail Success, featuring Taylor Ramiz, Golf Shop Manager at Manasquan River Golf Club. A 2025 graduate of the AGM Certified Retail Manager Program and a 2026 AGM Platinum Award – Top 100 Golf Shop recipient, Taylor represents the next generation of forward-thinking golf retail professionals, blending creativity with strong business acumen. WATCH
Did Graphite Design Just Improve the Tour AD DI? Full FI Breakdown
What makes the new Graphite Design FI different, and where does it fit in the lineup? In this video, we break down the technology, profile, and design intent behind the FI, how it compares to the iconic DI, and why it fills a key gap in the Graphite Design matrix. You will also hear how Cool Clubs approaches fitting these shafts and why they continue to show up on tour. WATCH
Rex and Lav podcast: Fallout from Tiger's Tuesday news | Golf Channel
A lot of news came out Tuesday regarding Tiger Woods. In this edition of the "Golf Channel Podcast with Rex & Lav," Rex Hoggard and Ryan Lavner discuss the ongoing impact. In this week's edition, the guys discuss what has been a busy news week, with Tiger Woods' arrest report dropping, a not-guilty plea entered and a statement in which Woods said he's stepping away from golf to enter treatment. We break down what happened and what it all means. WATCH